If you are searching for a career full of excitement, variety, and learning opportunities, then a digital marketing course will be ideal. As per LinkedIn, Digital Marketing Specialist is one of the most in-demand jobs. It is expected that the Indian digital marketing market will reach a mark of US $160 billion by 2025 and hence pursuing digital marketing courses in India is an intelligent move for a growing career trajectory.
Outshine in Digital Marketing
Digital Marketing- Career Scope and Demand
Jobs in Digital Marketing
Key Areas to Excel in Digital Marketing
Upskill with IIM Bodhgaya’s Executive Programme in Digital Marketing for Business (EPDMB) course
Key highlights:
Digital marketing is required by every business right now. It helps to connect a business with the consumers when they are online.
As compared to other marketing methods, digital marketing is much cheaper and extremely flexible.
Digital marketing helps you appeal to the customers and thus expand your company’s reach.
Digital Marketing - Career Scope and Demand
With digital marketing, businesses can reach a wider audience, and thus it has become the most effective and trending mode of marketing and promotion these days. Almost all companies, especially consumer-oriented businesses like eCommerce stores, etc. are trying to make investments in activities related to digital marketing.
As per Business Insider, the digital economy of India will reach $1 trillion by the end of 2022. This highlights the growing significance of digitization in India. This will result in enhanced use of the internet across the nation.
Also, as per the Indian Express, 85% of marketers track revenues through digital marketing, and around 50% of them said that e-marketing activities have led to a boost in their revenues by more than 10%.
As pointed out in a Goldman Sachs report, advanced advertising has tremendous scope in the Indian market and will reach $160 billion by 2025.
With the increase in the scope for digital marketing, there is a high demand for digital marketing professionals right now. Amongst the most in-demand expertise in this domain, a mention must be made of content creators, social media advertising, content strategy specialists, etc. Next, let’s look at some popular jobs in the digital marketing field.
Jobs in Digital Marketing
Digital Marketing Manager
A digital marketing manager will help to develop, apply, monitor, and optimize digital marketing campaigns. He/she must be aware of the existing marketing tools and the latest techniques. They will be working with the marketing team, programmers, and vendors to launch campaigns on budget and on time.
Digital marketing is a big profile that is inclusive of several other works like managing social media, content creation and management, search engine optimization, and more. As per LinkedIn, digital marketing is going to be one of the most in-demand job profiles. Also, there is going to be a rise in the demand for digital marketing experts.
To know more: https://executive.timespro.com/course/marketing-and-sales/iim-bodh-gaya-executive-certificate-programme-in-digital-marketing-for-business/