"SMO stands for social media optimization and its features are organic growth by optimizing Profile, Content, Engagement, Sharing and Distribution, Hashtag Strategies, Community Building etc.
SMM stands for Social Media Marketing and its features are paid targeting. BY running ads for your dedicated audience you can bring the leads for your business so by doing this you would be ablt to increase the sales of your products. By running paid campaigns you can reach your tartaged audiance. There much more features are avialable in the social media marketing. If you want to know more so please visit to : https://www.searchextension.in/blogs/difference-between-smo-and-smm"