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With the world’s economy becoming increasingly global, professionals who are well versed in strategic global business management are always in demand. Aspiring business leaders from all over the world must move from being specialists to generalists, from analysing data to executing data-driven strategies. Essential ste...
In today’s world, organisations, including small businesses, are increasingly adopting digital tools for their marketing endeavours. Growing internet penetration and smartphone usage across the world entails the fact that there is a large audience for digital marketing campaigns, making it the most lucrative option for...
As aptly defined by Tim Brown, executive chair of IDEO, “Design thinking is a human-centric approach to innovation”. When you develop a product using the design thinking methodology, you need to see your products through the customers’ eyes, and you must implement the best designs, which are unique and futuristic. It i...
A strategic roadmap serves as a firm bridge between an organization’s strategy and its execution. While building a strategic roadmap, professionals in an organization establish key results that must be achieved within a specific time. A roadmap should ideally be aligned with the company’s strategic vision and long-term...
As organisations around the world have opened their doors again in the post-pandemic world, there are concerns about how businesses will cope with the changing business landscape. Naturally, health and safety are the top priorities, however, business leaders also need to focus on other workforce challenges as they trea...
Strategic leadership refers to how a leader visualises, plans, leads, and makes the best out of the resources available to execute strategies as efficiently and successfully as possible. Strategic leadership achieves its aims by building individual and organisational capability.But the core importance and aim of a stra...